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16 de jun. de 2017 · Magellan Boatworks is a midsize manufacturer of customized, power "cruising yachts." In the face of economic and political uncertainty in late 2016, Magellan's VP of sales and marketing, Walt Robinson, wonders whether he should request a budget increase for 2017.
Magellan Boatworks era una sucursal de un gran conglomerado dedicado a los vehículos ost recreativos, al equipamiento deportivo y a las industrias de complejos de entretenimiento.
Quelch, John A., and James T. Kindley. "Magellan Boatworks (Brief Case)." Harvard Business School Teaching Note 917-548, June 2017. Purchase. Harvard Business School. Soldiers Field. Boston, MA 02163. → Map & Directions. → More Contact Information.
Magellan Boatworks – Case Solution. In late 2016, Magellan Boatworks, a manufacturer of customized, power "cruising yachts", through its VP of Sales and Marketing, Walt Robinson, is looking into a budget increase for 2017, amidst the economic challenges the company may face.
Magellan Boatworks is a midsize manufacturer of customized, power "cruising yachts." In the face of economic and political uncertainty in late 2016, Magellan's VP of sales and...
Magellan Boatworks is a midsize manufacturer of customized, power "cruising yachts." In the face of economic and political uncertainty in late 2016, Magellan's VP of sales and marketing, Walt Robinson, wonders whether he should request a budget increase for 2017.
16 de jun. de 2017 · Magellan Boatworks is a midsize manufacturer of customised, power 'cruising yachts.'. In the face of economic and political uncertainty in late 2016, Magellan's VP of sales and marketing, Walt Robinson, wonders whether he should request a budget increase for 2017.
