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  1. 7 de nov. de 2022 · The people's choice : Paul F. Lazarsfeld : Free Download, Borrow, and Streaming : Internet Archive.

  2. The People's Choice: How the Voter Makes Up His Mind in a Presidential Campaign. Paul F. Lazarsfeld, Bernard Berelson, Hazel Gaudet. Columbia University Press, 1948 - Political parties -...

  3. THE PEOPLE´S CHOICE La investigación realizada en Eire Country (Ohio) en 1940 a partir de la campaña presi-dencial que enfrentó a F. D. Roosevelt con Wendell L. Willkie, dio lugar al que seguramente es el libro más conocido de Lazarsfeld en el ámbito de la opinión pública y la comunicación de masas: The People´s Choice.

  4. Hazel Gaudet in the book The People’s Choice, after research into voters’ decision-making processes during the 1940 U.S. presidential election. It stipulates that mass media content first reaches “opinion leaders,” people who are active media users and who collect, interpret, and diffuse the meaning of media messages to less-active ...

  5. 27 de jul. de 2019 · The people's choice; how the voter makes up his mind in a presidential campaign. by. Lazarsfeld, Paul Felix. Publication date. 1968. Topics. Political parties -- United States, Presidents -- United States -- Election, Voting -- United States. Publisher. New York : Columbia University Press.

  6. Paul F. Lazarsfeld/Bernard Berelson/Hazel Gaudet, The People’s Choice. How the Voter Makes Up his Mind in a Presidential Campaign, New York/London 1944. In: Kailitz, S. (eds) Schlüsselwerke der Politikwissenschaft.

  7. 1 de ene. de 1988 · The People's Choice: How the Voter Makes Up His Mind in a Presidential Campaign. Paperback – January 1, 1988. by Paul F. Lazarsfeld (Author) 3.6 3 ratings. See all formats and editions. This study describes how people make up their minds in a presidential campaign.